Projects
Below are some examples of the projects I've worked on over the years.
I would be more than happy to share additional portfolio pieces to discuss the designs and project results that each garnered.
Guide to Educational Growth
Production and Asset Development
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The purpose of this PDF is to inform parents, faculty, and professionals of the challenges and new experiences that the pandemic has introduced to students.
Designed with appropriate imagery, formatted text, and custom infographics, this guide helps educate target audiences to produce successful students in the COVID19 pandemic.
Tim's TV - TimmyMe App
Concept, Production and Art Direction
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Alongside a motion designer, this promotional spot for the Tim Hortons TimmyMe App helps explain to guests the different features that are available in the application.
After in field success, other versions were produced and launched highlighting the other app uses. All subsequent content followed a design formula for consistency in branding.
Pacanomad Album Launch
Rebranding
With the release of their second album, Pacanomad wanted a new look to their logo and all around branding. An edgier look while remaining bohemian and eclectic.
Original photography with unique illustrations lent itself perfectly to tie in with posters, t-shirts, and album design.
Tim Hortons Philippines
Concept, Production and Art Direction
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Launching a Canadian classic in an Asian country marked an achievement for not only myself and my team, but also for the company! It was a highlight to collaborate and brainstorm ideas of how to communicate Canadian items like "Double Double" while incorporating Filipino products and fast food onto the menuboards.
MS Bike Team Jerseys
Concept and Production
Leveraged corporate identity to develop a variety of eye catching designs to showcase and translate 'The Digital Difference.' Each concept told a different story about how technology influenced the designs from the physical hardware and components a circuit board to the visual connections of an online network.
Timbits Halloween
Ideation, Storytelling and Art Direction
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The fun, energetic and lighthearted nature of Timbits® is brought to life through the personality and relatability of the brand during Halloween. Launched in over 4000 locations across Canada, piece played in dining room restaurants for children of all ages to enjoy while dining and helped influence the illustrative sketch characters that are on packaging today.
